May 22, 2026
In-person · 60 minutes
A working clinic, not a talk. Bring your current invite list (anonymised). We will rebuild a single segmentation slice with you and let you keep the worksheet. Limited to 18 seats so we can actually look at each list.
June 14, 2026
In-person + livestream · 90 minutes
A senior-only conversation about defending event attribution in a finance review. Format is roundtable; we facilitate but the content comes from the room. Sign-up requires a one-line description of your current model.
July 03, 2026
Virtual · 75 minutes
A condensed walkthrough of the cadence map we use in the 14-day lab. Open seats, light Q&A. We will share the cadence template after the session.
August 09, 2026
In-person · full day
A working studio day with a real camera, real talent, and a real run-of-show. We rehearse one 45-minute hybrid block and debrief. Capped at 16 participants because the studio holds 16 chairs.
September 27, 2026
In-person · evening · 120 minutes
Three past cohort members present the tracks they architected after the masterclass — what worked, what they would change, and the artefact they shipped. Open to alumni and prospective participants.
Quarterly note
No marketing copy. The note also includes one anonymised cohort artefact and one diagnostic question we are asking ourselves.
Add me to the quarterly note